Our Chosen Charity

Cash for Kids is an extraordinary charity that supports children across the UK who have been affected by poverty, abuse, neglect or those who have additional needs or life-limiting illnesses.

A grant-giving charity that helps a wide variety of children across 22 areas in the UK including community groups, other charitable organisations, schools and individual causes.

Their mission as a charity is to improve children’s lives, to help them express their individuality, achieve their potential and live their lives to the fullest.

“Cash for kids are very proud to be the beneficiary of The Child of Britain Awards and look forward to using the funds raised at the event to help children who face adversity shine brightly in their communities.” Managing Director for Cash for Kids, Sally Aitchison MBE